Digital Marketing Specialist

1 month ago


Redcar, Redcar and Cleveland, United Kingdom Zealous Agency Full time

You're a Digital Marketing Specialist who is skilled in evaluating the impact of digital marketing initiatives by analyzing social media insights and web analytics. You'll leverage these insights to enhance the digital experience and boost campaign effectiveness.

As a Digital Marketing Specialist, you will:

  • Drive innovative digital initiatives aimed at acquiring new customers and aligning with key brand KPIs.
  • Monitor and evaluate digital marketing performance using social media insights and web analytics, and leverage these insights to enhance digital experiences and boost campaign effectiveness.
  • Craft compelling content for articles and social media to strengthen online presence and improve search engine rankings.
  • Expand online visibility by increasing activity on review sites, affiliate platforms, and paid advertising channels, in collaboration with the e-commerce team.
  • Stay ahead of online marketing trends to inform future digital strategies, campaigns, and social media initiatives.
  • Collaborate with the team to elevate the customer's online journey, optimize the website, and make necessary web page adjustments.
  • Reporting to the Head of Marketing, you will take a leading role in managing social media channels and campaigns by crafting engaging content, analyzing data, and supporting digital initiatives, and contribute to the creation of compelling creative assets for all UK brands.
  • MUST have good knowledge of e-commerce and website platforms - Woo, Magento.
  • Be educated to degree level with at least 2-3 years of marketing experience ideally in manufacturing.


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