Senior Brand Manager
2 days ago
**Job Description:**
We are seeking an experienced Senior Brand Manager to join our team at Clear IT Recruitment Limited. The ideal candidate will have a strong background in marketing and communications, with experience developing and implementing marketing plans across multiple sites.
About the Role:
This is a full-time position that requires the successful candidate to work closely with senior stakeholders to develop and implement a marketing and communications strategy. The role involves managing content creation for social media, website, newsletters, image library, and supporting events, campaigns, and rollout of our new brand.
Key Responsibilities:
- Develop and implement a marketing and communications plan across multiple sites
- Manage content creation for social media, website, newsletters, and image library
- Support events, campaigns, and rollout of our new brand
- Work closely with senior stakeholders to develop and implement a marketing and communications strategy
- Co-ordinate the development, collation, and sharing of content including photography, videos, case studies, audio, quotes, and other key messaging that supports our storytelling, reach, and engagement
- Use social media analytics to report on performance and opportunities for enhanced engagement and development
- Work with our marketing agency to plan, create, and co-ordinate an engaging social media content schedule across all relevant social media platforms
- Launch our new intranet and policy store library, ensuring the organisation is equipped to use and update its content regularly
- Assist and collaborate with stakeholders on other marketing activities, such as writing ad copies, on-site content, newsletters, and marketing collateral
- Stay informed about trends and activities across Education and other MATs
Requirements:
- Experience developing and implementing a marketing and communications plan across a multi-site organisation
- An understanding of digital copywriting and publishing
- To draft regular press releases on Federation activities, events, and pupil achievements, in consultation with the leadership team, and to submit to appropriate channels
- Plan and manage the annual budget for publicity, advertising, and PR activities
- Degree in communications, marketing, media studies, or public relations, or equivalent combination of education and experience
- Play an active role in terms of Safeguarding all students and adults
- Knowledge of creative design tools would be an advantage
- Experience of using content management systems (CMS)
How to Apply:
Please submit your CV and a covering letter outlining why you are the ideal candidate for this role.
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