Digital Planning Lead
4 days ago
We are a dynamic and innovative homewares retailer, seeking an experienced Digital Planning Lead to drive our e-commerce growth and online presence.
About the RoleThis is an exciting opportunity to join our team and contribute to our ambitious business development plans. As a Digital Planning Lead, you will be responsible for developing and executing strategies to drive online sales growth, enhance digital marketing efforts, and improve our e-commerce performance.
Key Responsibilities- Develop and implement robust digital trading strategies that drive revenue, using expertise in digital planning and analytics.
- Take full ownership of digital sales performance, collaborating with various teams to ensure targets are achieved and surpassed.
- Oversee the complete trading process, from daily operations to strategic campaign execution and brand promotion, in partnership with marketing and other departments.
- Analyse key business metrics and provide actionable insights on trade performance, creating strategic action plans to support sustained growth.
- Work with internal stakeholders to create and execute a comprehensive digital trading calendar, delivering timely and relevant promotions and content.
- Leverage data and analytics tools (e.g., Google Analytics, Excel) to monitor performance, identify improvement opportunities, and strengthen our data and analytical tool stack.
- Ensure our website features engaging and relevant content, enhance the customer journey, and aligns all campaigns and promotions with business objectives.
- Conduct daily website checks to verify functionality, accuracy, and currency of product information.
- Support SEO strategies with evergreen and seasonal content, aimed at increasing customer engagement and driving conversions.
- A strong understanding and experience of Klayvio, Shopify, Google Analytics, Microsoft Office (Excel)
- Understanding or experience of using various software apps is desirable but not essential as training will be provided.
- 28 days holiday per annum including bank holidays.
- Company pension.
- 35% staff discount.
We are offering a full-time, permanent contract working 37.5 hours per week, Monday to Friday. We encourage a healthy work-life balance so hybrid remote working and flexible working hours will be considered.
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