Freelance Product Marketing Expert
2 weeks ago
About the Role:
This is an exciting opportunity for a passionate and driven product marketing professional to contribute to the growth of Extel's product portfolio. The successful candidate will have the opportunity to work on innovative products, collaborate with talented colleagues, and make a significant impact on the company's success.
The Product Marketing Manager will play a pivotal role in driving the success of Extel's flagship data products, focused on equity research, trading, and listed corporates. You will be responsible for developing and executing comprehensive marketing strategies that align with business objectives and drive product growth.
- Develop end-to-end product marketing plans, ensuring alignment with overall business goals.
- Conduct market research and competitive analysis to identify market opportunities and inform product positioning.
- Collaborate with product teams and sales to define product messaging, positioning, and target markets.
Key Responsibilities:
- Develop and execute marketing campaigns to promote pre-product surveys, drive participation, and gather valuable customer insights.
- Plan and execute successful product launch campaigns, including press releases, social media initiatives, and targeted marketing activities.
- Manage product updates and feature releases, ensuring effective communication to the market.
Benefits:
We offer a competitive compensation package which empowers our employees to thrive both professionally and personally. Our benefits include medical, mental, and vision coverage, employer-matched retirement plan, flexible work arrangements, vacation time, paid holidays, and learning resources.
Extel provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
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