Digital Marketing Strategist
6 days ago
We are seeking an accomplished ASO strategist to join Jellyfish and lead the strategic roadmap and global service expansion for ASO projects.
You'll report to the VP, Earned Media as the ASO Director, providing ASO recommendations to clients and understanding paid media campaigns such as ASA & GAC and earned media projects, such as SEO and Digital PR.
Key Responsibilities:- Lead training programmes internally and externally
- Deliver metadata and creative test results to clients where required
- Work with the data team to develop new reports and dashboards to deliver ASO insights
- You'll work with the Data Director to review technology providers and proprietary technologies for ASO
- Work with the VP, Earned Media, to align ASO with other organic growth plans like SEO, Digital PR, Organic Social and Web-to-App conversion.
The ideal candidate has experience leading ASO projects at an agency or client side. You'll also have experience working with app store consoles and data sets to produce relevant insights.
We're looking for someone who desires to nurture and educate a broad group of talent. Experience managing paid media for apps and websites is also essential.
Main Requirements:
- Knowledge of SEO and CRM
- Skills using App UX & CRO
- Analytics & Reporting: You'll be a whiz at using data and market insights to inform decisions and develop business strategies.
In return, you'll receive a competitive salary ($120,000), a loyalty salary increase on your Jellyfish anniversary, and our company-wide annual bonus.
Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am and 6:30pm with flexible working hours.
Growth, Your Way: Grow your career with one paid day each month for self-development and access to LinkedIn Learning with unlimited online courses.
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