Customer Data Analyst
1 week ago
We are seeking a highly skilled Customer Data Analyst to join our team in Bradford. As a key member of our digital communications team, you will be responsible for planning, creating, and executing email marketing campaigns across various customer segments.
The ideal candidate will have previous experience in CRM or email marketing roles, ideally within an E-commerce business. They should be proficient in CRM platforms and marketing automation tools such as Klaviyo, DotDigital, Mailchimp, or Exponea.
In this role, you will work closely with our team to support the optimisation of email automation workflows, analyse customer data using CDP tools, and generate regular reports on key email marketing metrics.
Key Responsibilities:
- Plan, create, and execute email marketing campaigns across various customer segments
- Support the optimisation of email automation workflows
- Analyse customer data using CDP tools to identify trends, patterns, and opportunities for improving campaign performance
- Generate regular reports on key email marketing metrics
Required Skills and Qualifications:
- Previous experience in CRM or email marketing roles, ideally within an E-commerce business
- Proficiency in CRM platforms and marketing automation tools (e.g., Klaviyo, DotDigital, Mailchimp, Exponea)
- Strong A/B testing and conversion rate optimisation techniques
Estimated Salary: £38,000 - £40,000 per annum, depending on experience. We offer a range of benefits, including a comprehensive training program and opportunities for career advancement. If you are interested in this role and believe your skills match the criteria, please apply now.
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