Senior Brand Strategist
4 weeks ago
Job Title: Senior Brand Strategist
Job Summary:
We are seeking a seasoned brand strategist to join our team. The ideal candidate will have a strong background in brand strategy, with a focus on audience-centric storytelling and creative output.
Key Responsibilities:
- Develop and champion the company's brand platform and tone of voice.
- Provide strategic brand counsel to guide decision-making for marketing and communications campaigns.
- Collaborate with creative teams to develop creative platforms and enhance creative impact.
- Use market intelligence and key audience personas to inform and adapt brand strategies.
- Lead market research and deliver actionable learning agendas to build insights.
Requirements:
- Minimum of 7 years of experience in brand strategy, brand planning, or related field.
- Experience developing compelling briefs, audience-centric messaging, and strategic positioning.
- Familiarity with 360 integrated marketing and communications campaigns and activations.
- Exceptional communication and interpersonal skills, with the ability to engage and influence senior stakeholders.
Working with Us:
You will work closely with stakeholders across the marketing organization, including creative teams, practice area marketers, and agency partners.
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