Email Marketing Lead
2 weeks ago
Estimated Salary: £31,500 (Average of £28,000 - £35,000)
We are seeking a highly experienced Email Marketing Lead to join our dynamic Customer and Marketing team. As a key member of our team, you will play a crucial role in driving customer communication and engagement.
The ideal candidate will have experience in email marketing campaign management, with a proven track record of success. You will be responsible for managing email campaigns from start to finish, including briefing, asset management, and quality assurance.
This is an exciting opportunity to grow your career in a thriving and innovative environment, with a strong focus on delivering excellence.
Key Responsibilities:- Traffic email campaigns through the business, ensuring timely briefing, correct assets, and campaign sign-off.
- Manage the database for email campaign briefs and updates.
- Build and segment email customer lists using Iterable, ensuring exclusions are properly managed.
- Create email templates using a drag-and-drop editor in Iterable.
- Conduct QA to ensure accuracy in spelling, grammar, URLs, and targeting.
- Report on key campaign performance metrics to drive continual improvement.
- Experience in email marketing campaign management, with familiarity using Iterable or similar platforms.
- Strong organisational skills and attention to detail, ensuring campaigns are delivered on time and to a high standard.
- Proficiency in creating and managing customer segments, with a keen eye for data accuracy.
- Excellent communication skills, both written and verbal, for campaign briefings and reporting.
- Ability to work independently and collaboratively in a fast-paced environment.
- Hybrid working model for a healthy work-life balance.
- Matched pension contributions, share options, and private healthcare.
- 28 days annual leave with additional perks such as days off for special occasions and your anniversary.
- Generous learning and development budget to help you enhance your skills.
This is an outstanding opportunity for an Email Marketing Lead who thrives in a fast-growing company. If you are passionate about marketing and eager to contribute to an exciting and innovative automotive brand, this is your chance to make a real impact.
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