Data-Driven Marketing Strategist

16 hours ago


Luton, Luton, United Kingdom TUI Full time

Are you a talented data analyst looking for a challenging role that drives business growth? TUI is seeking a Senior Digital Marketing Analyst to join its analytics function and lead on delivering insights that inform data-driven decision making.

In this role, you will create and enhance our measurements suite, working closely with the UK and Group Digital teams, and collaborate on key insights projects, such as future-proofing post-cookie deprecation. You will also support test designs with Brand and Digital teams.

The estimated salary for this role is £55,000 - £65,000 per annum, depending on experience and qualifications. A comprehensive benefits package includes attractive remuneration, discretionary bonus schemes, generous travel benefits, and extensive health & well-being support.

About the Position

  • Data Unification: Collaborate with Customer and Commercial teams to provide a greater level of data unification across the business.
  • Measurements Evolution: Work alongside third-party agencies to enhance technical capabilities and ensure consistent measurements in a post-cookie environment.

About You

  • Experience using Cloud technologies, such as BigQuery, Cloud Scheduler, Cloud Storage, Data Studio, Cloud Functions, S3, Athena, and SageMaker.
  • Solid understanding of coding best practices and adaptability to requirements.
  • Proficient in SQL essential, with other programming languages such as Python preferred.


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