CRM Manager

3 weeks ago


Redditch, Worcestershire, United Kingdom Halfords Full time
About the Role

We are seeking a highly skilled CRM Manager to join our team at Halfords. As a key member of our CRM team, you will be responsible for delivering best-in-class communications across Group & Loyalty.

Key Responsibilities
  • Develop and execute a comprehensive CRM strategy to drive customer engagement and loyalty.
  • Design and implement targeted email campaigns to enhance customer experience and drive sales.
  • Collaborate with cross-functional teams to ensure seamless execution of CRM initiatives.
  • Analyze campaign performance and provide data-driven insights to inform future marketing strategies.
  • Manage relationships with external partners to ensure successful campaign execution.
  • Stay up-to-date with industry trends and best practices in CRM and marketing automation.
Requirements
  • Proven experience in CRM and marketing automation.
  • Excellent analytical and problem-solving skills.
  • Strong communication and project management skills.
  • Ability to work in a fast-paced environment and prioritize multiple tasks.
  • Experience with email marketing platforms and data analysis tools.
What We Offer

At Halfords, we offer a dynamic and supportive work environment, competitive salary and benefits package, and opportunities for professional growth and development.


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