Marketing Lifecycle Automation Lead
1 month ago
Project Better Energy Ltd is a leading provider of renewable energy solutions for commercial clients. We are seeking a Marketing Lifecycle and Automation Manager to join our team in Hyde, Manchester.
This role will have a significant impact on our fast-growing renewable energy business. The successful candidate will be responsible for building the lifecycle and automation capability from the ground up, unlocking large carbon savings and driving £millions in revenue.
We offer a unique opportunity for a driven and ambitious candidate to join our vibrant and diverse team. As a Marketing Lifecycle and Automation Manager, you will have a huge impact on our business and the environment.
Key Responsibilities:- Develop an automation strategy to unlock business opportunities using marketing nurture and automation techniques.
- Lead nurture and segmentation: identify key marketing touch points and customer segments and create effective automated journeys to increase the likelihood of those leads progressing in the purchase funnel.
- A/B testing: create and execute a comprehensive test and learn plan to continually enhance these customer journeys.
- Setup and CRM management: work with product, development and IT teams to enhance the setup of our CRM tool, Hubspot.
- Proven experience in marketing automation, especially email, with demonstrable examples of adding value to the customer journey.
- Strong planning skills, with the ability to create long term success while balancing delivery to short term requirements.
- Strong commercial awareness.
- Ability to work with cross-functional teams and manage relationships with a variety of stakeholders.
- Strong data and analytical skills.
- Experience with Hubspot a major positive.
- Understanding of data management and GDPR.
- (Preferred) Experience in a lead-driven business.
- Company events.
- Company pension.
- Free parking.
- Private medical insurance.
- Sick pay.
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Marketing Lifecycle and Automation Manager
2 months ago
Hyde, United Kingdom Project Better Energy Full timeJob Description Marketing Lifecycle and Automation Manager Salary: £45,000+ Location: Hyde, Manchester Welcome to Project Better Energy Ltd, the home of Project Solar UK Ltd, Project EV, and Project CÜRV, leveraging over a decade of industry experience to provide only the best renewable energy solutions for our commercial clients. Project Better...
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Marketing Lifecycle and Automation Manager
2 months ago
Hyde, United Kingdom Project Better Energy Full timeMarketing Lifecycle and Automation ManagerSalary: £45,000+Location: Hyde, ManchesterWelcome to Project Better Energy Ltd, the home of Project Solar UK Ltd, Project EV, and Project CÜRV, leveraging over a decade of industry experience to provide only the best renewable energy solutions for our commercial clients.Project Better Energy Ltd offer only the most...
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Marketing Lifecycle and Automation Manager
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Hyde, United Kingdom Project Better Energy Full timeMarketing Lifecycle and Automation ManagerSalary: £45,000+Location: Hyde, ManchesterWelcome to Project Better Energy Ltd, the home of Project Solar UK Ltd, Project EV, and Project CÜRV, leveraging over a decade of industry experience to provide only the best renewable energy solutions for our commercial clients.Project Better Energy Ltd offer only the most...
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Marketing Lifecycle and Automation Manager
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Hyde, UK, Greater Manchester, United Kingdom Project Better Energy Full timeMarketing Lifecycle and Automation ManagerSalary: £45,000+Location: Hyde, ManchesterWelcome to Project Better Energy Ltd, the home of Project Solar UK Ltd, Project EV, and Project CÜRV, leveraging over a decade of industry experience to provide only the best renewable energy solutions for our commercial clients.Project Better Energy Ltd offer only the most...
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