Marketing Content Strategist
2 days ago
**Job Title:** Marketing Content Strategist
OverviewAs a Marketing Content Strategist at Barclays, you will be responsible for creating content that highlights and promotes the bank's goals and objectives across various platforms and omnichannels. This involves crafting compelling narratives and designing engaging visual content to communicate the bank's objectives to clients and other stakeholders.
About the RoleThe ideal candidate will have experience in senior marketing roles with social / content responsibility and vast experience driving and managing content & social media strategies for a business in a highly competitive environment. You will lead and inspire the development of first-class content creation and delivery of through-the-line, multi-channel integrated campaigns that drives brand differentiation, helping the business to stand out amongst a competitive payments landscape.
Responsibilities- Crafting compelling narratives and designing engaging visual content to communicate the bank's objectives.
- Collaborating with internal stakeholders to develop content messages, themes, and topics which communicate the bank's objectives.
- Managing the end-to-end content creation process including writing, editing, animation creation, and static asset development.
- Monitoring the performance of content across various channels using analytics tools.
Salary: £60,000 - £80,000 per annum.
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