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Category Development Executive
2 months ago
At Accolade Wines, our mission is to deliver exceptional wine experiences that enrich everyday moments. Our purpose-driven organization is built on a foundation of expertise, passion, and professionalism. With a global presence and a portfolio of award-winning brands, we're committed to driving long-term growth and sustainability in the wine category.
About the RoleWe're seeking a talented Category Development Executive to join our close-knit Category Team. As a key member of our team, you'll be responsible for building category growth in partnership with our focus customers, driving category leadership, and equipping our Sales and Trade & Brand Marketing colleagues with category-led analysis and recommendations.
Key Responsibilities- Develop and maintain strong relationships with our convenience customers, converting data into actionable insights and compelling category stories.
- Track and review reports to explain the performance of the category and Accolade in convenience, developing and maintaining these reports for customers and sales teams.
- Identify sales opportunities and risks for Accolade in the convenience channel, bringing an independent and objective voice to influence commercial sales teams.
- Support the Senior Category Manager in meeting the needs of a wider set of internal and external customers, working closely as a team.
- Mastery of market data analysis and shopper insight tools, including Nielsen, IGD, and Consumer Segmentation.
- Bring an independent and objective perspective to all work, removing non-value-added activity and consistently delivering on commitments.
- Contribute to annual brand planning with the voice of the category, working with the Brand, Insight, and Sales teams to convert insight into compelling category-led selling stories.
- Degree-level education and 1-2 years' experience in an FMCG environment, either in shopper insight, consumer insight, or market data agencies, or in roles that interact with category management teams.
- Preferred experience in using Nielsen or Circana data, loyalty card-based software, and Kantar data systems.
Accolade Wines offers a dynamic and inclusive culture, with opportunities for professional growth and development. You'll have access to a comprehensive rewards package, including a wine allowance, flexible working, paid parental leave, and exclusive employee discounts.
Please note that you'll be required to travel within the UK, Ireland, and other key markets within Europe, including overnight stays from time to time.
