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Event Marketing Manager

2 months ago

London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time
Event Marketing Manager - International B2B Events

About the Role:

We are seeking an experienced Event Marketing Manager to join our team at Marketing Talent, a leading marketing recruitment agency. As an Event Marketing Manager, you will be responsible for developing and implementing high-calibre marketing campaigns for our international B2B events, conferences, and awards.

Key Responsibilities:

  • Develop and execute marketing strategies to increase event visibility and registration
  • Utilise a mix of channels, including email, social media, and content marketing, to maximise event exposure
  • Build and manage databases, ensuring data is up-to-date and relevant for every campaign
  • Test, measure, and evaluate channels and tactics, making adjustments to improve results
  • Manage event websites, ensuring they are user-friendly and optimised for conversion
  • Coordinate with Operations and Programming teams to produce marketing deliverables, including sponsor material and post-event reports

Requirements:

  • Minimum of 3 years of B2B Events marketing experience, preferably with experience in conferences and awards
  • Strong focus on audience / delegate acquisition
  • Ideally experience working in the B2B financial, data, or market intelligence sectors
  • Experience devising or influencing events pricing strategies is beneficial
  • Strong experience managing marketing for multiple events simultaneously, with a track record of meeting or exceeding audience acquisition targets
  • Confident use of Excel, CRM, and Marketing Automation platforms (SalesForce & Pardot ideally)
  • Solid experience using social media marketing (ideally LinkedIn Ads)
  • Excellent written and verbal communication skills in English
  • Good eye for design and ability to produce high-quality marketing materials

About Us:

Marketing Talent is a leading marketing recruitment agency, specialising in marketing recruitment for top brands and agencies. We are passionate about helping our clients find the best marketing talent and providing our candidates with exciting career opportunities.

What We Offer:

  • Competitive salary and bonus structure
  • Excellent benefits package, including health insurance and pension scheme
  • Opportunities for career progression and professional development
  • Collaborative and dynamic work environment

How to Apply:

If you are a motivated and experienced Event Marketing Manager looking for a new challenge, please submit your application, including your CV and a cover letter, to [insert contact information].