Senior Digital Marketing Strategist

1 day ago


Leeds, Leeds, United Kingdom Jet2 Full time
Senior Digital Marketing Strategist Opportunity

At Jet2.com and Jet2holidays, we're working together to deliver exceptional customer experiences. Our Affiliate Marketing Specialist will play a key role in driving over 50% of our web platform bookings. This team collaborates closely with partners like Awin and Skyscanner, leveraging their benefits.

As a Digital Marketing Expert, you'll have access to a comprehensive range of benefits, including:
• Hybrid working (two days per week in the office)
• 26 days' holiday (plus Bank Holidays)
• Discounts on Jet2.com flights and Jet2holidays package deals

We value a 'Customer First' ethos and work together to create unforgettable package holidays and flights. We couldn't achieve this without our talented people.

Your Responsibilities:

This role requires hands-on experience in affiliates and partnerships, as you'll plan, develop, and implement large-scale campaigns across affiliate and partnership channels. You'll work directly with partners like Awin, Skyscanner, Trip Advisor, and Ice Travel Group, ensuring a unified approach across our marketing mix.
Your tasks include:
Designing and executing large-scale affiliate campaigns, recommending optimizations and handling budget changes on an ad-hoc basis. • Using data from large campaigns to inform decision-making on performance marketing activity, identifying opportunities for optimizing performance and efficiency. • Collaborating with our internal Studio and other Performance Marketing teams to ensure consistency in creative and messaging across affiliate channels and effective ROI that drives bookings at an efficient CPA. • Identifying new growth opportunities and staying up-to-date with industry trends and news.• As a skilled communicator, you'll develop and manage relationships with stakeholders, both internally (up to CEO) and externally (Awin, Skyscanner, Trip Advisor, Ice Travel Group, Kayak). • Working closely with the wider marketing teams, including Data Science, Web Analytics, Revenue Marketing, Content, Brand, CRM, and Studio.What You'll Need:

With a minimum 2 years of experience in affiliates or partnerships, you'll bring strong commercially driven digital marketing expertise, numerical skills, and the ability to provide actionable recommendations. You'll also be confident in communicating and influencing at all levels, building positive relationships with stakeholders and partners.
Additionally, you should have experience using platforms like Awin, GA4, Campaign Manager, DV360, and the Google product suite. You'll be a proficient user of MS Office, especially Excel.

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