Digital Marketing Strategist

4 weeks ago


Leeds, Leeds, United Kingdom BeTechnology Group Full time £40,000 - £45,000
SEO & PPC Specialist

At BeTechnology Group, we're seeking a skilled Digital Marketing Strategist to drive measurable growth across multiple channels. This role involves developing and executing on-page and off-page SEO strategies to improve search engine rankings and drive organic traffic.

Key Responsibilities:
  • Develop and execute on-page and off-page SEO strategies to improve search engine rankings and drive organic traffic.
  • Manage and optimize PPC campaigns on Google Ads and Bing to maximize ROI.
  • Work with Meta, YouTube, and TikTok Ads to expand reach and engagement.
  • Analyse performance metrics using Power BI or Looker Studio, delivering actionable insights to optimize campaigns.
  • Collaborate with cross-functional teams to align marketing strategies and ensure cohesive brand messaging.

Requirements:
  • Proven experience in on-page and off-page SEO, with a track record of successful optimization.
  • Strong PPC experience with Google Ads and Bing Ads.
  • Familiarity with Meta, YouTube, and TikTok Ads is a plus.
  • Advanced data and analytics skills, with experience in Power BI or Looker Studio.

About BeTechnology Group:
We're a dynamic company that values innovation and collaboration. If you're a motivated and detail-oriented individual with a passion for digital marketing, we'd love to hear from you.

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