Marketing Operations Lead
6 days ago
The Retail and Marketing Director role is a key position within the EngineeringUK organization, responsible for leading the development and execution of retail marketing strategies across Europe. This individual will provide leadership to our lead scooping markets in the UK, Spain, Portugal, and Nordics, with the goal of delivering year-over-year growth and profit at European level.
This person will be responsible for developing and delivering medium to long-term values-centred promotional campaigns that are suitable for all markets and channels. They will also design and manage robust strategies, systems, and support materials to achieve ongoing improvement in store operational and customer performance metrics across the region.
Responsibilities:
- Participate in planning and lead the execution of marketing plans/programs for the European business that fulfill marketing strategies, support the company's social mission, and meet financial objectives for sales, gross margin, and profitability.
- Generate product/project objectives, goals, and timelines and work cross-departmentally to ensure that key milestones are met and goals achieved.
- Provide reporting and analysis of results, including strategic recommendations and tactical tips that are directly related to insights.
- Contribute to the development of global marketing and product portfolio strategies and recommend objectives for marketing initiatives and the assessment of performance versus objectives.
Requirements:
- Retail-relevant years of experience within retail/food service/QSR marketing and possess strong knowledge of retail operations ideally across multi-site operations.
- IT-proficient in MS Office applications especially Excel, PowerPoint, and Word.
Estimated Salary: £60,000 - £80,000 per annum.
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