Brand Marketing Director

2 days ago

Reading, Reading, United Kingdom Three Full time

We are seeking an exceptional Brand Marketing Director to lead our brand and product marketing efforts across all channels. This is a critical role in realizing our ambitious direction for the Three brand.

Job Description

As Brand Marketing Director, you will be responsible for managing a team of 3 reports and setting the standards for amazing creative and comms execution in brand and product comms. You will work hand in glove with our partner agencies and key internal stakeholders to deliver against our vision for the future.

  • Work with the Head of Marketing Communications and Marketing Communications LT to realize marketing vision and execute through the line marketing plan.
  • Lead all brand and product marketing work, managing team and agency resource and creating an inspiring and motivating environment.
  • Collaborate across the business with stakeholders up to Director level in propositions, new products, go-to-market & trading to gain deep understanding of Three's offering and ensure support and buy-in for your comms plans.
  • Manage multi-million-pound media and production budgets, reviewing on an ongoing basis to ensure the right budget is allocated to drive optimum results.
  • Work collaboratively with senior channel leads to ensure work is joined up and delivers the most effective ongoing comms experience for our customers and future customers.
Requirements

To succeed in this role, you will need:

  • A proven track record as a Marketing Leader with the ability to motivate, inspire, and direct your own team while having a positive influence on the wider organization.
  • Extensive experience in developing and delivering groundbreaking and effective integrated communications activity and campaigns to drive brand & business growth.
  • Comfortable leading multiple and complex projects encompassing comms planning, creative, media, through-the-line execution, and appropriate effectiveness measurement.
  • Clear and proven experience leading creative processes from brief to production and delivery, including large multi-channel campaigns with production budgets ranging up to £1m+.
  • Strong understanding of media and comms planning principles to achieve exceptional results both from an effectiveness/cut-through perspective and to ensure efficient allocation of media budgets.
Benefits

We offer a competitive salary range starting at £53,760 per annum, plus a car allowance, performance-based annual bonus, and flexible benefits package. You will also enjoy hybrid working between home and our brand-new Reading HQ office, 28 days' annual leave, private medical insurance, life assurance, and income protection.

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