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Digital PR Strategy Director

2 months ago

London, Greater London, United Kingdom Zenith Full time

About the Role


We are seeking a highly skilled Digital PR Associate Director to join our Content Marketing team at Zenith. As a key member of our team, you will be responsible for developing and executing link building and digital PR strategies for our clients, with a focus on generating high-quality backlinks and digital coverage.



Key Responsibilities



  • Strategize, coordinate, build, execute, monitor, report, and analyze link building campaigns for our clients
  • Work with the content team to create link-worthy content
  • Stay up-to-date with new link building strategies and contribute new tactics and ideas to the team
  • Develop tactics and strategies to successfully acquire brand mentions and links for various niches
  • Manage client communications related to outreach
  • Line manage digital PR managers
  • Deliver training for more junior members of the team


Qualifications


We are looking for someone with substantial experience in an outreach role, although we are open to hearing from candidates in traditional PR roles or SEO roles. Our ideal candidate has a proven track record of building links for various niches, experience with link building tools, and a good understanding of the digital content ecosystem.