Data and Analytics Manager
1 month ago
About the Role
Hilton Worldwide, Inc. is seeking a highly skilled Marketing Data and Analytics Manager to join our EMEA Marketing & Loyalty team. As a key member of our team, you will be responsible for advancing our media data and tech capabilities, which are crucial to the success of our marketing campaigns.
You will work closely with our award-winning marketing and data agencies to build robust campaign measurement and targeting capabilities. This includes working with our agencies to build media performance reports in Hilton's enterprise data visualization tools, from data ingestion, transformation, and visualization.
As a Marketing Data and Analytics Manager, you will be responsible for project managing the delivery of media reporting enhancements, working with the media team to identify requirements, prioritize, and brief development. You will also create and distribute Hilton-branded communications to key stakeholders that clearly articulate reporting project progress and benefits.
Your Key Responsibilities
- Work with our agencies to build media performance reports in Hilton's enterprise data visualization tools.
- Project manage the delivery of media reporting enhancements, working with the media team to identify requirements, prioritize, and brief development.
- Create and distribute Hilton-branded communications to key stakeholders that clearly articulate reporting project progress and benefits.
What We're Looking For
- A proven track record of building automated reports using data from media platforms, ad-servers, and/or website analytics tools.
- Experience working with marketing KPIs and reporting on campaign performance.
- Experience working directly with web analytics tools like Adobe Analytics or Google Analytics is preferred.
- Strong communication skills, with the ability to clearly communicate how projects are delivering value for a business to a range of organizational stakeholders.
About Hilton Worldwide, Inc.
Hilton Worldwide, Inc. is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities, and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands.
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