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Digital Marketing Strategist
2 months ago
We are seeking a highly motivated and experienced marketing professional to join our team at Global Beauty Products Limited. As a key member of our marketing team, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, customer engagement, and sales growth across our brands, Beautiful Brows & Fab Brows.
Key Responsibilities:- Develop and implement multi-channel marketing strategies to drive brand awareness and customer engagement.
- Manage and optimize our social media presence across Meta, Pinterest, and Google.
- Collaborate with our Lead Performance Marketing Strategist to drive performance across all our clients' paid ad campaigns.
- Support the delivery, analysis, and content of full-funnel strategies for Paid Social and Paid Search.
- Manage organic social content creation, including trend research, video/photo creation, and copywriting.
- Conduct influencer outreach and manage affiliate programs.
- Proven experience in performance marketing campaigns.
- Proficiency in Google products and photo editing tools like Canva.
- Strong analytical, copywriting, and communication skills.
- Collaborative, flexible, and confident in a fast-paced work environment.
- A minimum of 5 years of work experience in the beauty or cosmetics industry.
If you are passionate about marketing and thrive in a dynamic, fast-paced environment, we would love to hear from you.