Senior Marketing Strategy and Planning Manager Position

2 weeks ago


Wakefield, Wakefield, United Kingdom ZipRecruiter Full time
About Us

Nationwide is the world's largest building society, owned by its members who have their current account, mortgage or savings with us. We offer hybrid working wherever possible, supporting more rewarding relationships and generous access to home working.

Job Description

We are seeking a Senior Marketing Strategy & Planning Manager to lead our Planning Centre of Excellence and drive our 121-marketing strategy. This role will play a critical part in developing comprehensive strategic roadmaps and enhancing performance.

About the Job

The successful candidate will provide subject matter expertise on marketing planning capability across the team, ensuring alignment between marketing strategies and business objectives. They will be responsible for optimising strategic investments, fostering a high-performance culture within the team, and managing the annual and quarterly planning cycle.

This is an excellent opportunity for a senior leader to make a real impact on the organisation's marketing strategy and performance.

Key Responsibilities
  • Develop and implement a comprehensive marketing strategy that aligns with business goals.
  • Lead a team of marketing professionals to deliver marketing plans and campaigns.
  • Manage budgets and resources to ensure effective marketing spend.
  • Foster a culture of innovation and excellence within the marketing team.
Requirements

To be considered for this role, you will need:

  • A proven track record in the field of direct (1-2-1) marketing strategy and planning.
  • Highly experienced at understanding, analysing, and interpreting complex performance data and insight to inform direct marketing strategy and decision making.
  • Current and proven experience in the understanding of 121 marketing channels, trends, tools, and technologies.
  • Exceptional leadership and management skills.
  • Excellent communication and interpersonal skills.
What We Offer

This is a fantastic opportunity to join a dynamic team and contribute to the success of the organisation. As a member of our team, you can expect:

  • A competitive salary of £90,000 per annum.
  • A range of benefits, including a personal pension scheme, up to 2 days of paid volunteering per year, life assurance, and access to training and development opportunities.


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