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Employer Branding Strategist

2 months ago


London, Greater London, United Kingdom Reed Talent Solutions Full time
About the Role

We are seeking a highly skilled Employer Branding Strategist to join our team at Reed Talent Solutions. As a key member of our customer-facing team, you will play a pivotal role in developing and executing creative marketing strategies to enhance our clients' ability to attract and engage top talent.

Key Responsibilities
  • Subject Matter Expertise: Serve as a subject matter expert for talent marketing and employer brand across various services, providing consultative guidance to clients.
  • Client Engagement: Collaborate with internal teams to define effective solutions, develop bid content and campaign proposals, and present in sales pitches as the subject matter expert.
  • Talent Attraction Strategies: Analyze and recommend sourcing channel strategies, including social media campaigns, to maximize candidate connection and reach.
  • Brand Management: Act as the brand guardian for all communications and marketing collateral, ensuring consistency and accuracy.
  • Metrics and Reporting: Embed metrics into the candidate journey for continuous improvement, evaluate campaigns to innovate continuously, and manage budgets, report on spend, and deliver ROI.
Requirements
  • Proven Expertise: Proven expertise in employer branding and recruitment marketing, with extensive knowledge of employer branding and recruitment marketing best practices.
  • Consultative Experience: Consultative experience with external customers to develop talent attraction strategies, with a track record of designing and deploying successful talent marketing campaigns.
  • Technical Skills: Proficiency in Microsoft Office and creative programs such as Canva, Prezi, PowerPoint, PowToon, etc.
About Us

Reed Talent Solutions is a leading contingent and permanent workforce solutions provider, enabling organizations to access the talent they need to grow, thrive, and succeed in an ever-changing world. We work with a large portfolio of clients, delivering RPO, MSP, and consultancy services to the public and private sector in the UK and Europe.