Head of Social Media and Digital Content

4 weeks ago

London, Greater London, United Kingdom Fresha Full time
About the Role

Fresha is seeking a strategic and experienced Head of Social Media and Digital Content to lead our social media strategy, influencer partnerships, and digital content creation. This role requires a strong background in social media management, influencer marketing, and digital content production. The ideal candidate will have a proven track record of building and engaging online communities, driving brand awareness, and delivering impactful social media campaigns that drive conversions through a structured conversion funnel.

Key Responsibilities
  • Develop and implement a comprehensive social media strategy that aligns with Fresha's brand objectives and marketing goals.
  • Identify, engage, and manage relationships with influencers and brand ambassadors to amplify Fresha's reach and credibility.
  • Oversee the creation and curation of high-quality, engaging, and on-brand digital content for various social media platforms.
  • Collaborate with internal creative teams and external creative agencies to ensure a fluid content factory, delivering engaging and cohesive content across all social channels.

Requirements
  • Minimum 10 years of experience in social media management, influencer marketing, and digital content creation, with at least 5 years in a leadership role.
  • Proven experience in developing and executing successful social media strategies across multiple platforms.
  • Strong background in identifying, negotiating, and managing relationships with influencers and brand ambassadors.
  • Expertise in creating compelling digital content, including graphics, videos, and written posts, tailored to various social media platforms.

What We Offer
  • A collaborative and dynamic work environment.
  • The opportunity to work with a leading marketplace platform for beauty and wellness.
  • A competitive salary and benefits package.

How to Apply

If you are a motivated and experienced professional looking for a new challenge, please submit your application, including your resume and a cover letter, to [insert contact information].

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