Senior Marketing Specialist

5 days ago

Edgware, United Kingdom The Career Agent Full time

The Opportunity

For a driven Marketing professional, this is a chance to join a dynamic capital equipment and audio manufacturer in an exciting time for the company. This role is ideal for building a successful Marketing career.

This company is the market leader in the drinks, printing, and defense industries. They have an excellent culture, with people working well together. There are always fresh challenges to solve, and the head of department has a good understanding of Marketing. Your role will be to bring your own ideas, execute the strategy, and make a significant contribution to the company.

The company has an excellent culture, with a strong focus on teamwork and collaboration. They offer a generous profit share scheme for all employees.

The Role

Marketing

  • Work with the department lead to create a Marketing strategy that matches the company's business goals.
  • Build a content calendar to consistently promote the company's offering to current and prospective clients.
  • Develop engaging content, including copy, photos, and video content if required.
  • Publish content across platforms, including the website, LinkedIn, email, blogs, and collateral.
  • Build relationships and knowledge across the business to identify content creation opportunities about the company's innovative engineering work.
  • Bring your ideas to capture clients' imagination, increase engagement, and drive sales leads.
  • Interview current clients to gather testimonials and work on PR opportunities when required.
  • Perform competitor analysis and stay up-to-date with industry and Marketing innovations.
  • Analyze and report on engagement metrics to improve the quality of Marketing output.
  • Recommend and implement Marketing tools to enhance output quality.
  • Plan, coordinate, and represent the company at exhibitions and trade shows.
  • Ensure the website is optimized for SEO, working with an external SEO agency.

Sales

  • Handle inbound inquiries from new and existing customers via email and telephone, providing excellent customer service.
  • Prepare and send quotations, process orders, and manage associated documentation.
  • Assist with updating the CRM with accurate customer information.
  • Manage the site work calendar, client enquiry follow-up, and report on sales and marketing activities.

The Person

  • Desired but not essential: existing Marketing experience.
  • An understanding or experience of engineering and technical problem-solving.
  • Excellent copywriting and proofreading skills.
  • Ability to deliver creative content, including text, image, and video.
  • Online marketing channels, including LinkedIn and email.
  • Tools such as Canva, Mailchimp, design software, and video editing skills are desirable.
  • Creative individuals who can bring new ideas, are dynamic self-starters, proactive, and make things happen.
  • Degree in Marketing or a relevant field.
  • Excellent communication skills and strong teamwork abilities.

The Details

  • Contract: Permanent.
  • Remuneration: £25,000 + profit share + excellent pension.
  • Location: North London.
  • Working: Full-time on-site.

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