Paid Media Specialist Lead
2 weeks ago
We are seeking a highly skilled Paid Media Specialist to lead our Paid Media function at Thelighthouse. This role requires ownership of strategy and hands-on execution, with a focus on Paid Search (Google Ads, Shopping, Bing) and Paid Social (Meta Ads).
Responsibilities include managing Paid Campaigns, implementing and optimizing strategies, collaborating with the Head of E-commerce, and reporting on campaign results.
The ideal candidate will have experience in Paid Media, including Paid Search and Paid Social, and be able to drive growth through data-driven decision making.
Key Responsibilities:
- Lead the Paid Media function, owning strategy and implementation
- Manage Paid Campaigns across channels, including Paid Search and Paid Social
- Develop and implement optimized strategies for Paid Media campaigns
- Collaborate with the Head of E-commerce to align Paid Media efforts with business goals
- Report on campaign results and provide data-driven insights for future optimization
Requirements:
- 3+ years of experience in Paid Media, including Paid Search and Paid Social
- Proven track record of driving growth through data-driven decision making
- Experience with Google Ads, Shopping, Bing, and Meta Ads
- Strong analytical and problem-solving skills
- Excellent communication and collaboration skills
Salary: $120,000 - $150,000 per year, depending on experience
Location: Remote or based in our office
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