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Senior Marketing Leader
1 month ago
A leading company in water management is seeking an experienced Demand Generation Manager to lead efforts in generating, nurturing and converting high-quality leads across various channels.
About the RoleAs a senior marketing leader, you will develop and implement a comprehensive demand generation strategy targeting key industries such as hospitality, food production, manufacturing, and retail.
You will plan, execute and optimize multi-channel campaigns (email, digital ads, content marketing, LinkedIn campaigns, etc.) and work with internal expertise and external content resources to create engaging, informative and relevant marketing materials.
The ideal candidate will have excellent analytical skills to interpret data, optimize campaigns and deliver actionable insights. Strong project management skills are also required to manage multiple campaigns and initiatives simultaneously.
Responsibilities- Developing and implementing a comprehensive demand generation strategy, targeting key industries.
- Planning, executing and optimizing multi-channel campaigns.
- Working with internal expertise and external content resources to create engaging marketing materials.
- Managing marketing automation tools and CRM systems to execute lead nurturing campaigns.
- Analysing campaign performance and tracking KPIs to ensure campaign effectiveness.
- Partnering with sales, senior management and account management teams to align efforts with broader company goals.
The successful candidate will receive a salary of £42,000 - £52,000 per annum, plus excellent benefits and bonus opportunities. You will also receive professional development opportunities, flexible/hybrid working arrangements and access to our pension scheme, life assurance, range of health, social and other financial benefits.
Please click here to apply online and upload an updated copy of your CV.
