Ad Operations Manager

3 weeks ago

London, Greater London, United Kingdom Aquent Full time

We are seeking an experienced Ad Operations Manager to lead all aspects of Media Operations and Ad Technology for our tech client. The ideal candidate will have a strong understanding of programmatic media, ad serving, and ad trafficking processes.

Key Responsibilities:

  1. Manage General Ad Operations and Ad Technology (Adobe AAM, Target, Analytics, Doubleclick, DS3, Kochava, Branch I/O, etc.)
  2. Understand concepts of programmatic media, ad serving, ad trafficking processes, attribution models based on impression, click, IDFA, ADID, etc.
  3. Manage MMP day-to-day operations such as partner configurations, postback setup, tracker creation and QA, traffic verification, and data exports.
  4. Understand user access management, SSO implementation, LDAP groups, access tokens, etc.
  5. Manage audience creation/management, server-to-server and API connections such as CAPI, and offline events sharing.
  6. Analyze and troubleshoot technical issues with ad placement trafficking, campaign delivery, 3rd party reporting discrepancies, site ad tags, and creative user flow testing.
  7. Management of Data Onboarders.
  8. SQL, ETL, knowledge on data transfer via S3, and SFTP.
  9. Develop and oversee quality assurance processes to act as the main point of contact cross-functionally / cross-agency to ensure website tags are correctly generating relevant traffic and recording conversions accurately.
  10. Manage relationships with external media vendors and other partners in the media ops and ad tech space.

About the Client:

Our client is a FTSE 100, multinational technology company with expertise in e-commerce, cloud computing, digital streaming, artificial intelligence, and original entertainment.

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