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Marketing Data Analyst

2 months ago

Liverpool, Liverpool, United Kingdom Searchability® Full time £35,000
Job Description

Marketing Data Analyst

We are seeking a highly skilled Marketing Data Analyst to join our team at Searchability® in Liverpool. As a key member of our organization, you will play a vital role in driving business performance through data-driven insights.

Key Responsibilities:

  • Analyze data from various internal and external sources to identify trends and opportunities for growth.
  • Manipulate data, including tasks like cleaning, merging, and deduplication, to ensure accuracy and reliability.
  • Provide actionable insights and ad hoc analysis to stakeholders to inform marketing strategies.
  • Create comprehensive reports on customer and campaign performance to drive business decisions.
  • Oversee data extraction, analysis, and dashboard creation using GA4, BigQuery, and Looker to provide real-time insights.
  • Monitor website performance with Google Analytics and SEO tools to optimize online presence.
  • Conduct keyword research to identify trends and optimize marketing strategies.

Requirements:

  • Advanced experience in Excel and data manipulation tools.
  • A background in Marketing Analytics or a related field.

What We Offer:

  • A dynamic and supportive work environment that encourages growth and development.
  • A competitive salary and benefits package.
  • Opportunities for professional growth and advancement.