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Marketing Director

2 months ago

South East England, United Kingdom Brentford Football Club Full time
{"Marketing Executive Role at Brentford Football Club

**About the Role**

We are seeking a talented Marketing Executive to join our team at Brentford Football Club. As a key member of our marketing department, you will play a crucial role in delivering personalized communications to our fans, growing email revenues, and creating a rewards program.

**Key Responsibilities:**

* Develop and optimize welcome journeys to engage new fans and convert them into long-term supporters
* Lead on data capture, ensuring quality and completeness to meet business KPIs
* Collaborate with digital marketing to extend personalization across platforms, ensuring consistency with CRM communications
* Leverage personalization and loyalty to drive engagement and conversions by delivering relevant content tailored to audience segments
* Support marketing campaigns with a flexible, agile approach, ensuring adequate departmental and business-wide collaboration

**Requirements:**

* Ability to use Content Management Systems and Google Analytics
* Background in using ESP and CRM platforms to grow database engagement
* Good organizational and planning skills
* Ability to demonstrate initiative in taking ownership of tasks and projects
* Planning, systematic, and analytical view with respect to delivery of business opportunities

**What We Offer:**

* Private Medical Insurance
* Life Assurance
* Royal London Pension Scheme - 5% Employee And Employer Contribution
* Starting Holiday Entitlement 22 Days, Up To 25 Days After Three Years' Service
* Cycle To Work Scheme
* Electric Car Scheme

**Inclusion Statement:**

Brentford FC is an organization that values and is passionate about diversity and inclusivity. We welcome and encourage applications from qualified candidates, including those from underrepresented groups - such as those from ethnically diverse backgrounds, women, those from the LGBTQ+ community, and those with disabilities.

**About Us:**

Brentford FC is a Premier League football club that puts its fans first. We are a true community club that takes pride in our environment and culture, which focuses on development, inclusion, and thinking differently.

**Join Our Team:**

If you are a motivated and talented individual who is passionate about marketing and football, we encourage you to apply for this exciting opportunity.

**Contact Information:**

Please submit your application, including your CV and a cover letter, to [insert contact information].

**Equal Opportunities:**

Brentford FC is an equal opportunities employer and welcomes applications from all qualified candidates.