Product Owner Audience Platforms

1 month ago

London, Greater London, United Kingdom Haleon Full time
About the Role

Haleon is seeking a Digital Data Product Owner to develop a roadmap for building out consumer-centric data capabilities while working with Marketing teams to create new and exciting innovations to enhance consumer experiences and drive business growth.

Key Responsibilities
  • Product ownership of Acquire (1st party Data, Consent & Identity Management) & Audience (Customer Data Platform Capabilities), and the associated technical stack.
  • Development and ownership of the building and configuration of a repeatable, reusable, and integrated product capability.
  • Understanding the digital MarTech stack and being able to appraise and review new and different technologies to incorporate to achieve the ambitions of new and different business models.
  • Understanding the key data sources, how they align, and providing analysis of data, looking to challenge the status quo and improve consumer marketing for Haleon.
  • Partnering with business to understand problem statements, experiments, test, and learn opportunities.
  • Accountable for a set of processes and frameworks that the products are delivered must work within.
  • Running of multiple agile product teams using Haleon Agile methodologies (SCRUM/Safe).
  • Becoming a single point of contact for the Acquire and Audience Teams working across this space.
Essential Qualifications and Skills
  • Experience in applying technical product ownership/management.
  • A background or experience of innovation, start-up, or venture background, with a passion about emerging technology and some domain expertise or interest in technology.
  • Experience in successfully building trust-based relationships with a wide range of senior internal and external stakeholders.
  • Technical knowledge and experience of designing and building out data and consumer identity solutions.
  • Experience with SAP CDC as a technical tool.
  • Experience and understanding of Data Privacy, consent management, and consumer engagement lifecycle (consent, activation, unsubscribe, update, etc).
  • Experience/Detailed understanding of using Customer Data Platform to enhance consumer experience.
  • Knowledge of APIs and Integration patterns, DEVOPS.
  • Knowledge/Experience of Sales force Data cloud.
  • Managing strategy and innovation working with internal and external partners and stakeholders. To own and develop clear a product with clear roadmaps, value articulation, and OKRs.
  • Excellent project management capability, with experience in technical-oriented product ownership, gathering requirements, and resource planning. Using tools such as JIRA or similar.
About Haleon

Haleon is a new world-leading consumer health company, shaped by all who join us. We're improving everyday health for billions of people by growing and innovating our global portfolio of category-leading brands. We believe in an agile working culture for all our roles and strive to create a climate where we celebrate our diversity in all forms.

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