Digital Content Creator
2 months ago
As a key member of our marketing team, you will play a pivotal role in developing and implementing innovative content strategies to engage various stakeholders. This position will oversee the creation, distribution, and promotion of news stories, on-campus activities, and educational content to foster a strong connection with our community.
You will be responsible for managing our brand image and ensuring consistency across all internal and external communications. This includes developing and executing campaigns to grow our social media presence, nurture our alumni network, and build meaningful connections with our wider community.
Key responsibilities will include:
- Developing and implementing social media strategies to amplify our online presence and engage our community.
- Nurturing and expanding our alumni network through targeted outreach and relationship-building initiatives.
- Collaborating with internal stakeholders to develop and disseminate internal communications, including monthly newsletters and staff updates.
- Championing the values and strategic direction of the college, empowering colleagues to become brand ambassadors.
- Assisting in the preparation and design of publicity materials, including events, student recruitment, and public relations.
- Coordinating digital campaigns in alignment with our marketing calendar, strategically targeting key milestones in the recruitment and learner journey.
- Ensuring consistency and adherence to our college brand across all internal and external communications and publications.
- Providing support to the marketing team in various operational activities, collaborating with internal and external stakeholders to promote our college effectively.
- Providing evaluative reports of promotional activities and digital campaigns.
- Experience in social media management and content creation.
- Proven ability to produce engaging content across various platforms.
- Strong writing skills in marketing, journalism, or related fields.
- Familiarity with social media analytics and campaign measurement.
- Proficiency in design software such as Adobe Creative Suite.
We are a leading college in Essex, driving technological advancements in education and fostering a career-focused approach. Our strategic direction emphasizes the importance of our relationship with the community, local and regional employers, and the integration of technology within our teaching methods and student experience.
We offer a range of benefits, including:
- A dedicated and friendly team of professionals.
- Excellent pension provision.
- Annual Staff Awards.
- CPD days - opportunities to grow and develop through mentorship and coaching.
- Free onsite parking.
- Staff appreciation days.
- Eye care vouchers.
- Onsite Starbucks & Restaurant.
- Well-being days & activities.
- Electric Vehicle Scheme.
- Discounted gym membership.
- Fully immersive teaching rooms allowing online teaching simultaneously at multiple locations.
- Hybrid Working available.
- Free Employee Assistance Programme available 24/7, offering legal & financial advice, as well as general support & guidance.
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