Brand Marketing and Social Media Professional
3 weeks ago
About the Role
We are seeking a highly motivated and creative Brand Marketing and Social Media Executive to join our team at BookBrunch Limited. As a key member of our marketing team, you will be responsible for developing and implementing effective marketing campaigns across digital platforms, increasing brand awareness and engagement with our target audience.
Key Responsibilities
- Manage social media channels across all our consumer-facing brands, including generating and managing strong partnerships, copywriting, scheduling content, and developing campaign plans and overall social media strategies.
- Create innovative campaigns, including coming up with ideas for new content, partnerships, and activations.
- Manage our websites and online communities, developing content strategies to deliver audience growth.
- Create and manage content for our monthly e-newsletters, as well as ad hoc prize-specific consumer e-newsletters.
- Run effective and creative marketing campaigns that enable us to deliver against reach and engagement objectives.
- Collaborate with our design team to produce professional, creative, and engaging marketing materials, such as prize posters, magazines, and digital assets.
- Liaise with key stakeholders, including publishers, retailers, media partners, and sponsors to ensure the successful delivery of book prize campaigns.
- Event management responsibilities, including talent management, managing guest lists, creating call sheets, and organizing presenter briefings.
- Liaison with photographers, film crew, and publicity contacts at events.
- Fulfill requests for information from the media and consumers.
- Draft press releases and improve our company's network of relevant media contacts.
- Support the promotion of our sister company, NB Books Magazine, including devising marketing strategies to increase subscriber base.
Requirements
- A minimum of 2 years' experience working in a marketing or social/digital media capacity.
- Demonstrable experience working on creative marketing campaigns across digital platforms, ideally within the literary sphere.
- Strong verbal and written communication skills essential - ability to build and develop strong relationships essential to success in the role.
- A love of books is non-negotiable - it's essential you believe in the value of our events.
- Undergraduate degree, ideally in a relevant field such as English Literature, Marketing, or Communications.
- Previous experience in publishing sector highly desirable, although not essential.
- Working knowledge of WordPress for website updates (experience using Elementor page-builder a bonus, but not expected).
- As a small team, we all muck in at our live events, so experience working in this environment great... but only a positive attitude is essential.
- Tech skills - you'll need to be comfortable with the main tools used by marketeers as well as social scheduling software. Ideally, you'll have a basic knowledge of Adobe products to help our design team develop prize artwork.
- Willing and able to work the occasional late evening for prize ceremonies and dinners in the UK and Ireland.
- Ideally, should own a car, as office is a couple of miles from the nearest train station (Bradford-on-Avon).
- A proactive self-starter with first-class communication (written and verbal) and an attention to detail.
What We Offer
- 20 days' leave, with an extra day off for your birthday.
- Flexible working hours.
- Alongside the social perks of the job, we are incredibly serious about our staff's professional development, and provide opportunities for online and in-person development courses.
- Stunning grounds around office, including access to on-site outdoor swimming club.
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Brand Marketing and Social Media Professional
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Bath, Bath and North East Somerset, United Kingdom BookBrunch Limited Full timeJob Title: Brand Marketing and Social Media ExecutiveAbout the RoleWe are seeking a highly motivated and creative Brand Marketing and Social Media Executive to join our team at BookBrunch Limited. As a key member of our marketing team, you will be responsible for developing and implementing effective marketing campaigns across digital platforms, increasing...
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