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Senior Marketing Communications Specialist

3 months ago

Birmingham, Birmingham, United Kingdom Thermo Fisher Scientific Full time

Role Overview:

This position involves working collaboratively with various teams to formulate comprehensive marketing strategies. This includes evaluating customer demographics, analyzing competitors, and identifying market trends and opportunities.

Key Responsibilities:

• Collaborate with cross-functional teams to develop strategic marketing initiatives.

• Create and execute relevant marketing content across various digital platforms, including websites, videos, social media, and online advertising.

• Work alongside digital marketing professionals to enhance performance across digital channels.

• Assist in shaping the overall content strategy, exploring new content formats and distribution channels.

• Design sales tools and customer resources in partnership with product management, research and development, and commercial teams.

• Coordinate with regional marketing managers to implement marketing campaigns tailored to their specific areas, along with providing additional support as needed.

Qualifications and Skills:

• A bachelor’s degree or equivalent experience in marketing, communications, market development, or a related field.

• A minimum of 4 years of proven experience in marketing or marketing communications.

• Familiarity with marketing operations, including budget management and purchase order processing.

• Excellent interpersonal skills complemented by strong analytical, project management, and organizational abilities.

• Ability to work independently and manage multiple projects effectively in a dynamic marketing environment.

• Prior experience in leading marketing campaigns with a focus on digital strategies.

• Detail-oriented with a knack for identifying and resolving issues while completing tasks with precision.

• Knowledge of essential competencies such as value proposition development, marketing communication strategies, customer segmentation, and the voice of the customer.

• Proficient in understanding analytics metrics and utilizing them to enhance marketing campaign effectiveness.

• Demonstrates sound judgment, adaptability, and a positive response to changing priorities.

Compensation and Benefits:

We provide competitive compensation, an annual incentive plan, healthcare benefits, and a variety of employee perks. Thermo Fisher Scientific offers a progressive work environment with excellent career advancement opportunities. Our company culture is built on integrity, intensity, involvement, and innovation.

Become part of a dedicated team focused on making the world healthier, cleaner, and safer.