Programmatic Media Manager

2 months ago

London, Greater London, United Kingdom Zenith Full time
Job Title: Programmatic Manager

About the Role:

We are seeking a highly skilled Programmatic Manager to join our team at Zenith. As a Programmatic Manager, you will be responsible for leading the development and execution of programmatic media campaigns across a wide range of mediums, including display, video, connected TV, and DOOH.

Key Responsibilities:

  • Develop and execute programmatic media plans, including media partner briefings and response to briefs.
  • Manage the day-to-day relationship with key local agency stakeholders, including direct clients and central client services.
  • Build and own programmatic strategy, taking lead for programmatic media planning and campaign performance optimization.
  • Lead weekly internal and external programmatic/campaign status meetings, covering performance, pacing, key priorities, and any other areas.
  • Coordinate campaign requirements, such as assets and tags, to ensure timely campaign setup by the activation team.
  • Support the Programmatic Director in maintaining key team resources and the Elida Programmatic Playbook.
  • Own and oversee the timely delivery of campaign reporting cycle, including weekly reports and PCAs, working closely with the activation team to ensure data integrity and well-written campaign insights.
  • Own and oversee the finance process, ensuring accurate and timely booking, reconciliation, and issue resolution.
  • Inspire, lead, and indirectly manage the offshore activation team, ensuring a strong one-team ethos and deep activation team understanding of account deliverables, media plans, strategy, and any other requirements.

Requirements:

  • Minimum 3-4 years' experience within programmatic.
  • Extensive media planning and RTB preparation experience is a must-have.
  • Previous experience working directly with clients is preferred.
  • Highly self-driven, results-oriented, solutions-focused with a positive outlook.
  • Proficient in major DSPs (i.e. Google's DV360, Amazon AAP, The Trade Desk) and extensive knowledge of the RTB and wider programmatic landscape.
  • Effective at people management and compliant with following policies and practices in line with the talent team.
  • Advanced presentation skills.
  • Advanced communication and writing skills – working across the team, within the wider agency, with clients, and media owners.
  • Strong analytical thinking and mathematical skills (knowledge).
  • Demonstrated critical thinking and problem-solving abilities.
  • Consistently over-delivering on client objectives.
  • The ability to meet deadlines in a fast-paced environment; working under pressure and prioritizing workload.
  • Excellent project management skills to prioritize tasks on these busy accounts.
  • Be confident working with numbers and large amounts of data.
  • Be able to adhere to processes and best practices.
  • Highly organized and capable of working independently.

About Zenith:

Zenith is a rapidly growing and successful team of 70+ Programmatic experts based in London and the Publicis Global Delivery team in India/LATAM. The team supports over 15 Global advertisers with multi-market campaigns running Display, Video, Connected TV, Audio, and DOOH activity.

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