Marketing Campaign Strategist
3 days ago
£28k-£35k + Excellent Benefits
Leeds, West Yorkshire – Hybrid working (2 days a week in the office)
Our client, a leading online retailer, is seeking a skilled Campaign Manager to lead the planning, execution, and analysis of marketing campaigns across multiple channels of the fashion product offering.
Key Responsibilities:
- Campaign Planning: Develop and manage end-to-end marketing campaigns, ensuring alignment with business goals and brand guidelines.
- Execution: Coordinate with creative, digital, and marketing teams to execute campaigns across various channels (email, social media, paid media, onsite, etc.).
- Brand Partnership Collaboration: Work closely with relevant buying teams and third-party brands to optimise marketing opportunities and build strong relationships.
- Agency Management: Manage the day-to-day relationship with the PR agency to ensure consistent messaging and maximise PR opportunities.
- Performance Tracking: Monitor and report on the performance of campaigns, using analytics to measure success and optimise future efforts.
- Optimisation: Identify opportunities for campaign optimisation and suggest improvements to enhance effectiveness.
About You:
- Experience in brand and/or campaign management either in-house or from an agency side.
- Understanding in both retail and online.
- Experience working with and managing external agencies and partners.
- Analytical and strong Excel and reporting skills.
- Knowledge of emerging technologies.
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