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Marketing Professional

2 months ago

Beckenham, Greater London, United Kingdom Selectamark Security Systems plc Full time

About the Role:

We are seeking a highly motivated and experienced Marketing Executive to join our team at Selectamark Security Systems plc. As a Marketing Executive, you will play a crucial role in driving our B2C and B2B marketing initiatives, enhancing brand awareness, and supporting our sales team.

Key Responsibilities:

  • Brand Management: Act as the chief brand ambassador for our two hero brands, SelectaDNA and BikeRegister, and develop a deep understanding of our brand values and messaging.
  • Market Research: Conduct market research to identify trends, customer needs, and competitive analysis, and use this information to inform our marketing strategies.
  • Event Planning: Plan, set up, and attend exhibitions and conferences to showcase our products and services.
  • Content Creation: Develop and maintain marketing collateral, including social media posts, blog articles, newsletters, brochures, and press releases.
  • Collaboration: Collaborate with sales and business development to design and execute lead generation campaigns.
  • Strategy Development: Develop and implement comprehensive marketing strategies to support business objectives.
  • Analytics: Monitor and report on the effectiveness of marketing campaigns, using data to inform future marketing decisions.

Requirements:

  • Education: Bachelor's degree in Marketing, Business, or a related field. Masters and/or Mini MBA in Marketing preferred.
  • Experience: Minimum of 1 year of experience in a marketing role, preferably within the security or technology sector.
  • Skills: Proven track record in developing and executing successful marketing campaigns, strong knowledge of digital marketing strategies, excellent written and verbal communication skills, creative thinker with the ability to generate innovative ideas, proficiency in marketing software and tools, and strong project management skills.

What We Offer:

  • Purpose and Values: Alignment with the company's mission, values, and social impact.
  • Work-Life Balance: Hybrid work options.
  • Career Development and Training Opportunities: Opportunities for upskilling, and access to mentoring.
  • Company Culture: A positive, inclusive, and supportive work environment with a strong sense of community and collaboration.
  • Competitive Compensation: Competitive salary £27-30k depending on experience.
  • Innovative Environment: Opportunities to engage in creative problem-solving and innovation within the company.
  • Diversity and Inclusion: A commitment to diversity and inclusion in the workplace, with policies and practices that promote equality.