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Academic and Marketing Professional

2 months ago

Glasgow, Glasgow City, United Kingdom Arnold Clark Group Full time
About the Role

We are seeking a highly skilled and creative Marketing Executive to join our Marketing team at Arnold Clark Group. As a key member of our team, you will be responsible for planning, implementing, and analyzing all marketing activity for our stakeholders.

Key Responsibilities
  • Manage your own projects and accounts, working collaboratively with a talented team of designers, developers, photographers, and copywriters.
  • Work on a wide range of marketing projects and campaigns, keeping the customer experience at the forefront of everything you do.
  • Plan and execute innovative marketing activities, both online and offline, to drive business growth and customer engagement.
  • Develop and implement an omni-channel predictive marketing strategy, using tools such as GA4 and CRM data to monitor ROI and analyze trends.
  • Collaborate with our Communications team to create engaging content that drives customer engagement and loyalty.
  • Work closely with internal stakeholders to report on marketing activity and provide insights for future campaigns.
  • Have experience in both retail and B2B marketing, with a strong understanding of customer behavior and market trends.
  • Build strong relationships with stakeholders, both internal and external, to drive business growth and customer satisfaction.
Requirements
  • Basic HTML/CSS skills, with a willingness to learn and adapt to new technologies.
  • Strong analytical mindset, with the ability to interpret data and make informed decisions.
  • Excellent communication and project management skills, with the ability to work effectively in a team environment.
  • Passion for marketing and customer engagement, with a strong understanding of market trends and customer behavior.