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Senior Manager of Product Marketing, Audio Solutions
2 months ago
About Us
At Nothing, we are dedicated to fostering an atmosphere where technology brings joy back into our lives. We aim to rekindle the excitement of discovering innovative products.
If you are passionate about challenging the status quo and embracing cutting-edge ideas, you may find your place within our team. Joining us means contributing to a worldwide array of products designed to enhance people's experiences.
The Opportunity
We are on the lookout for a Senior Manager of Product Marketing specializing in Audio Solutions to spearhead our marketing initiatives and drive the success of Nothing's audio offerings.
This role encompasses comprehensive market research, refining product messaging, evaluating competitors, and developing and executing marketing strategies and campaigns aimed at increasing product visibility, demand, and sales.
The position will work in close collaboration with various teams, both locally and internationally, to ensure the successful introduction and sustained growth of audio products. A deep understanding of the audio sector, market dynamics, and consumer preferences is crucial.
Key Responsibilities:
- Conduct extensive market analysis to identify trends in audio products, customer preferences, and the competitive landscape.
- Examine consumer behavior, market data, and industry insights to inform marketing strategies.
- Formulate compelling product messaging and positioning strategies that highlight the distinctive features and advantages of the audio product range.
- Design and implement comprehensive go-to-market plans for new audio product launches.
- Devise and execute innovative marketing campaigns across diverse channels to drive sales and engagement for audio products.
- Collaborate with product development, sales, and marketing teams to ensure a unified approach to product launches.
- Create impactful marketing materials and assets to engage the target audience.
- Monitor campaign effectiveness, analyze performance metrics, and refine strategies for optimal results.
- Establish feedback mechanisms to gather customer insights and improve product offerings and satisfaction.
- Work closely with product managers, design teams, and developers to align product features with market needs.
- Efficiently manage the marketing budget, strategically allocating resources to various initiatives.
- Track expenditures, assess ROI, and adjust strategies to maximize marketing effectiveness.
Qualifications:
- Over a decade of experience in product marketing with a genuine passion for technology.
- Proven track record in developing and launching audio products on a global scale.
- In-depth knowledge of the audio industry, market trends, and consumer behavior.
- Consumer-focused mindset with a continuous pursuit of insights to enhance marketing strategies.
- Strong leadership background aimed at optimizing team performance.
- Creative, curious, and forward-thinking with the ability to generate impactful marketing ideas.
- Comprehensive understanding of all marketing aspects and a history of executing successful campaigns.
- Proactive approach with a commitment to leading by example and making decisive contributions.
- Ownership mentality focused on driving execution and achieving company objectives.
- Exceptional organizational skills with meticulous attention to detail.
- Ability to manage multiple projects in a dynamic environment.
- Entrepreneurial and strategic mindset with strong problem-solving capabilities.
- Excellent communication skills, able to provide clear guidance even in uncertain situations.
- Fluency in English is required; additional languages are advantageous.
