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Public Relations Specialist

2 months ago

Barry, Vale of Glamorgan, United Kingdom Michigan School Public Relations Association Full time

Job Summary

We are seeking a highly skilled Public Relations Specialist to join our team at the Michigan School Public Relations Association. The successful candidate will be responsible for developing and implementing effective communication strategies to enhance the school's presence, engage with the community, and promote events and achievements.

Key Responsibilities

  • Develop and implement social media strategies to increase engagement and promote school events
  • Build and maintain relationships with media outlets to positively represent the school and manage its public image
  • Craft and disseminate internal and external communications, including newsletters and updates, to keep stakeholders informed
  • Oversee the school's website content and manage updates to improve user experience
  • Support student enrollment by creating and executing marketing strategies to attract prospective students and families
  • Attend and support major school events, including organizing and managing communications to ensure successful execution
  • Develop compelling narratives highlighting student and school achievements to enhance community engagement and school pride
  • Collaborate with other departments to provide communication and PR support, ensuring consistent messaging
  • Assist in developing and executing communication plans for emergency situations or crises
  • Foster positive relationships with parents, students, and community members to strengthen school-community relations

Requirements

  • Bachelor's Degree in instructional technology, marketing, public relations, journalism, visual communications, multimedia design, or related field
  • Experience in K-12 public education is preferred
  • A broad working knowledge of the school system is preferred
  • Ability to demonstrate leadership and communicate with people both within and outside the school district

How to Apply

Interested applicants should submit their application to the Michigan School Public Relations Association.