Pricing and Promotion Strategy Development Expert

2 months ago

London, Greater London, United Kingdom Harnham Full time £60,000

Job Summary:

A world-leading food company is seeking an experienced Revenue Growth Manager to drive sustainable business growth through data-driven insights and strategic recommendations.

About the Role:

The successful candidate will have a strong background in commercial roles within the FMCG industry, with a proven track record of developing and implementing promotional and pricing strategies that drive revenue growth.

Key Responsibilities:

  • Promotional and Pricing Strategy Development: Develop, evaluate, and compare promotional strategies and pricing scenarios using internal and external data to provide actionable recommendations.
  • Promotion Audits: Monitor the execution of promotional activities, assess their effectiveness, and suggest improvements to enhance the promotional plan.
  • New Product Development (NPD) Pricing and Promotion: Collaborate with cross-functional teams to gather inputs for the Business Case, incorporating a pricing ladder benchmark to inform recommendations.
  • PRGM Tools Management and Enhancement: Maintain and improve existing tools for promotional revenue growth management (PRGM), developing new tools as needed to support evolving business requirements.
  • Analysis and Storytelling: Conduct analysis on relevant data to provide actionable insight and recommendations to drive business growth.

Requirements:

  • Commercial Experience: Strong experience in commercial roles in Finance, Sales, or Category within the FMCG industry.
  • Strategic and Analytical Thinking: Strong strategic and analytical thinking with a natural ability to turn data into compelling insights.
  • Pricing and Promotion Strategy: Strong knowledge of FMCG pricing and promo strategy.
  • Consumer Data: Strong understanding of consumer data, including Kantar, Circana, and Nielsen.
  • Technical Skills: Technical skills in Excel and Power BI.

About Harnham:

Harnham is a leading recruitment agency specializing in the placement of professionals in the FMCG industry.

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