Strategic Branding Expert
1 week ago
We are seeking a talented Brand Strategist to join our team at Preferred Choice, a leading Branding & Creative Agency.
About the Role:
- Develop and execute compelling branding and campaign strategies for our clients in the Education, B2B & FinTech sectors.
- Lead strategy processes and thinking, driving innovative solutions and effective brand positioning.
- Collaborate with cross-functional teams to design and deliver branding campaigns, from insight to creative execution.
- Conduct primary research in qualitative and quantitative methods, including surveys, stakeholder interviews, and focus groups.
- Present strategic outputs to various stakeholders, effectively communicating brand insights and recommendations.
- Stay up-to-date with industry trends and best practices in brand development and marketing.
Requirements:
- Proven experience in branding campaigns, with a strong understanding of brand strategy and architecture.
- Agency experience, with a focus on strategy and creative development.
- Strong research skills, with the ability to design and lead primary research initiatives.
- Excellent communication and presentation skills, with the ability to effectively present to various stakeholders.
- Strong understanding of the brand development process, including brand positioning, messaging, and visual identity.
What We Offer:
- A dynamic and collaborative work environment, with opportunities for growth and professional development.
- A competitive salary and benefits package, with a focus on employee well-being and satisfaction.
- The chance to work with a talented team of branding and creative professionals, driving innovative solutions and effective brand positioning.
Preferred Qualifications:
- Master's degree in Marketing, Branding, or a related field.
- Proven experience in branding and marketing, with a focus on strategy and creative development.
- Strong understanding of industry trends and best practices in brand development and marketing.
How to Apply:
Please submit your resume and a cover letter outlining your experience and qualifications for this role.
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