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Marketing Executive
2 months ago
Errigal, a leading construction company, is seeking a Senior Marketing Executive to join its expanding Non-Core business division. This is an exciting opportunity to work with cutting-edge technology, offering excellent career potential.
Key Responsibilities:- Track and analyze the performance of advertising campaigns to ensure alignment with brand identity.
- Develop and implement marketing strategies, plans, and projects, communicating with Senior Leaders.
- Monitor and analyze social media performance against marketing KPIs.
- Design and execute successful marketing campaigns, owning their implementation from ideation to execution.
- Experiment with various organic and paid acquisition channels, including content creation, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis.
- Produce engaging content for the website and blog, attracting and converting target audiences.
- Oversee and approve marketing materials, measuring and reporting on campaign performance, and adjusting advertising accordingly.
- Manage content for the Internal Communications Platform and order brand merchandise, ensuring it aligns with brand guidelines.
- Coordinate advertising and marketing strategies to raise awareness and promote non-core businesses, including arranging trade shows and organizing merchandise.
- Proven experience in identifying target audiences and devising creative marketing campaigns.
- Solid knowledge of website analytics tools and experience in setting up and optimizing marketing campaigns.
- A sense of aesthetics and a love for writing and witty communication.
- Up-to-date knowledge of the latest trends and best practices in online marketing and measurement.
As a Senior Marketing Executive at Errigal, you will have the opportunity to work with a talented team and contribute to the company's growth and success.