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Social Media Strategist

2 months ago

Birmingham, Birmingham, United Kingdom Luna PR Full time

Social Media Manager

Luna PR is a forward-thinking public relations and marketing agency specializing in the blockchain and cryptocurrency sectors. We pride ourselves on delivering comprehensive marketing solutions tailored to the unique needs of blockchain startups, crypto initiatives, and fintech enterprises. We are on the lookout for a passionate and innovative Social Media Manager to enhance our clients' digital presence.

Key Responsibilities:

As an in-house Social Media Manager at Luna PR, you will play a pivotal role in crafting and implementing strategic social media initiatives that elevate the online visibility, engagement, and brand recognition of our affiliated companies in the cryptocurrency and blockchain domain. Your responsibilities will include:

  • Strategic Planning: Work closely with management and internal teams to devise creative social media strategies that align with business goals and target demographics.
  • Content Development: Generate, create, and curate captivating and pertinent content across various social media platforms, including Twitter, LinkedIn, Instagram, and Telegram.
  • Community Management: Cultivate and oversee dynamic online communities.
  • Campaign Management: Organize, schedule, and implement social media campaigns, ensuring consistent messaging, branding, and visual identity across all platforms.
  • Performance Analysis: Track and evaluate social media performance using analytical tools to provide regular insights and reports, identifying trends, successes, and areas for enhancement.
  • Collaborative Efforts: Partner with graphic designers and PR experts to ensure a unified and integrated approach to communication and messaging.
  • Market Awareness: Stay informed about the latest trends and advancements in the cryptocurrency and blockchain industries to produce relevant and timely content that resonates with the audience.
  • Paid Advertising Management: Oversee and optimize paid social media campaigns, including budget management, targeting, and performance evaluation.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Business, or a related discipline.
  • Demonstrated experience (minimum 3-4 years) in managing social media platforms for crypto-related projects or within the blockchain sector.
  • Solid understanding of blockchain technology and the cryptocurrency landscape.
  • Proficiency in social media management tools, analytics platforms, and content creation software.
  • Exceptional written and verbal communication skills with the ability to create engaging and persuasive content.
  • Creative mindset and a proactive approach to developing and executing social media strategies.
  • Ability to thrive under pressure, meet tight deadlines, and manage multiple projects simultaneously.
  • A strong desire to stay current with industry trends and emerging social media platforms.
  • Previous experience in a PR or marketing agency within the crypto sector is advantageous.

Benefits:

  • Opportunity to collaborate with pioneering blockchain and cryptocurrency projects.
  • Supportive and innovative work environment.
  • Flexible hybrid work schedule.
  • Opportunities for professional growth and development.
  • Comprehensive medical insurance.

Join our team and contribute to the evolution of communication in the dynamic world of blockchain and cryptocurrency. If you are a social media aficionado with a passion for crypto and a commitment to excellence in a fast-paced setting, we would love to hear from you.

Application Process:

Please submit your CV in PDF format detailing your relevant experience and examples of successful social media campaigns you have managed in the crypto or blockchain sector.