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Marketing Director

2 months ago

Bristol, Bristol, United Kingdom NEON SEARCH Full time
About the Company

Neon Search is a pioneering force in the direct-to-consumer wellness space, exclusively partnered with a leading company that is revolutionizing the industry.

Job Summary

We are seeking a visionary Marketing Director to amplify our brand's voice and drive our next phase of growth. As the Head of Marketing, you will be the driving force behind our marketing strategy, leading a talented team and shaping the brand's narrative.

About the Role

As the Marketing Director, you will be responsible for developing and implementing a comprehensive marketing strategy aligned with our business goals, driving growth and brand recognition across all channels.

  • Develop and Execute Marketing Strategy

Lead the development and execution of a comprehensive marketing strategy that drives growth, brand recognition, and customer acquisition.

Lead and Mentor Marketing Team

Lead, mentor, and inspire a high-performing marketing team, fostering a culture of creativity, collaboration, and continuous improvement.

Shape and Strengthen Brand Identity

Shape and strengthen the brand identity, ensuring consistent messaging across all platforms, from social media to email marketing and beyond.

Oversee Digital Marketing Efforts

Oversee all digital marketing efforts, including SEO/SEM, PPC, social media, content marketing, email campaigns, and influencer partnerships, to maximize ROI.

Measure and Optimize Performance

Utilize analytics and performance metrics to measure success, optimize campaigns, and inform future marketing strategies.

Drive Customer Engagement

Drive customer engagement and retention through targeted marketing initiatives, personalized campaigns, and a deep understanding of our audience's needs.

Manage Marketing Budget

Manage the marketing budget, ensuring efficient allocation of resources and maximizing the impact of every dollar spent.

Collaborate with Cross-Functional Teams

Work closely with cross-functional teams, including Product, Sales, and Customer Service, to ensure cohesive and effective marketing initiatives.

Stay Ahead of Industry Trends

Stay ahead of industry trends, competitive analysis, and customer insights to continually refine our marketing strategies.

Qualifications

A wealth of marketing experience within a leadership role, preferably in ecommerce, retail, fashion, beauty, or wellness.

  • Proven Marketing Track Record

Proven track record in developing and executing successful marketing strategies across multiple channels.

Strong Leadership Skills

Strong leadership skills with the ability to inspire and drive a team towards achieving ambitious goals.

Marketing Analytics Expertise

Proficient in marketing analytics tools and platforms, with the ability to translate data into actionable insights.

Creative Thinking

A creative thinker with a passion for innovation and a deep understanding of brand storytelling.

Excellent Communication Skills

Excellent communication and interpersonal skills, with the ability to influence stakeholders at all levels.

Ability to Thrive in a Fast-Paced Environment

Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.