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Head of Event Marketing Strategy

2 months ago

London, Greater London, United Kingdom Fastmarkets Full time
Job Description

As the Head of Event Marketing, you will play a key role in driving the growth and success of our events business. Reporting to the MD, you will be responsible for developing and executing a marketing strategy that aligns with our overall business objectives.

Key Responsibilities
  • Marketing Strategy Development: Plan and execute a marketing strategy for the events business, including launch and existing events or services.
  • Team Leadership: Develop and lead a high-performing event marketing team, including a dedicated delegate sales operation.
  • Event Marketing Execution: Oversee the implementation of the marketing strategy at a business and event level, including onsite delivery of the Fastmarkets brand experience.
  • Budget Management: Set and administer the annual marketing budget across all events, ensuring costs are managed forensically.
  • Stakeholder Management: Guide the day-to-day activities of the marketing team and marketing managers, working closely with key departments and external suppliers.
Requirements
  • Experience: Minimum of years' experience in marketing, including heading up and developing high-performing marketing teams.
  • Skills: Excellent communication and negotiating skills, ability to manage and deliver outcomes in a matrix-structured organization, proven ability to successfully manage and influence stakeholders.
  • Education: Degree-level education in marketing or business studies, CIM (Chartered Institute of Marketing) and/or similar marketing qualifications ideal.
What We Offer

At Fastmarkets, we value our employees and offer a range of benefits, including a competitive salary, comprehensive training and development opportunities, and a dynamic and inclusive work environment.

We are an equal opportunities employer and welcome applications from diverse candidates. If you are passionate about marketing and events, and have a strong track record of delivering results, we encourage you to apply for this exciting opportunity.