Marketing Analyst

3 days ago


London, Greater London, United Kingdom The Opportunity Hub UK Full time
About the Role

The Opportunity Hub UK is excited to bring you a fantastic career opportunity with our client - a rapidly growing mobile app growth consultancy located in the heart of Central London. This Graduate Marketing Analyst position is open and ready for a motivated and data-centric Graduate SEO Executive to join their young team of 30 app experts with over 80+ years of combined mobile marketing expertise.

Our award-winning client is dedicated to providing the best-in-class app growth services to their global clients, including NBCUniversal & Gymshark.

Key Responsibilities
  1. Conduct Keyword Research and Competitor Analysis: Identify new ASO opportunities across different types of apps.
  2. Optimise App Metadata: Enhance app titles, descriptions, screenshots, and other metadata to improve search rankings and user conversion.
  3. Client Meetings and Presentations: Attend client meetings, present findings and recommendations, and provide regular updates on project progress and performance.
  4. Report Preparation and Analysis: Prepare reports with analysis for clients that highlight the impact of ASO efforts on their app's performance, utilising ASO tools to deliver data-driven insights.
  5. Project Organisation and Prioritisation: Organise and prioritise monthly, weekly, and daily deliverables.
  6. Case Study Development: Contribute to and develop case studies on app marketing best practice and ASO trends.
Requirements
  • Excellent Communication Skills: Excellent written and verbal communication skills, experience in writing for various media formats preferred (e.g., blog posts, long-form articles, social media or video scripts).
  • University Degree: A 2:1 University degree.
  • Desire to Learn: Strong desire to learn, open-minded and able to take feedback and constructive criticism in stride, using it to refine your work and grow as a professional.
  • Collaborative and Curious: Collaborative and curious self-starter with a demonstrated ability to keep projects moving and deliver great results on time without the need for too much oversight.
  • Adaptability: Ability to thrive in fast-paced environments and adapt quickly to shifting priorities.
  • Creative and Empathetic: Creative and empathetic thinker, with a customer-first approach - experience in client management or customer service is preferred.
  • Data Analysis: Confident manipulating data sets in Excel and working with PowerPoint. A flare for visual storytelling and data analysis - experience using SQL is a bonus.
  • Marketing Experience: Experience in a marketing or agency environment is desirable.
  • Mobile Industry Knowledge: Familiarity with mobile developments, apps, design, and user experience principles is a plus.
  • Interest in Mobile/Digital: And a real interest in the fast-growing world of mobile/digital.
Benefits
  • Fun and Relaxed Work Environment: Fun and relaxed work environment that encourages creativity and collaboration, with a friendly and supportive team.
  • Company Bonus Scheme: Company bonus scheme – 10% of salary if we hit our targets.
  • Regular Social Events: Regular social events such as axe throwing, go-karting, and more...
  • Mobile Phone Contract Bill Coverage: Monthly mobile phone contract bill coverage up to £30.
  • Personal Development Training: Personal development training.
  • Access to Senior Management: Genuine access to Senior Management so you have a say and a real voice in the direction of the company.
  • Holiday Allowance: 25-day holiday allowance (increases after 2 years).
  • Company Pension: Company Pension.
  • Summer Fridays: Summer Fridays.
  • Life Insurance: Life insurance.
  • Tea, Coffee, Fruit, and Snacks: Tea, coffee, fruit, and snacks in the office.
  • Competitive Salary: Competitive graduate starting salary of £25-26k with good chance for salary progression to £40k+ in 2-3 years.


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