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Senior Account Executive

2 months ago

London, Greater London, United Kingdom Burson EMEA Full time
About Burson EMEA

Burson EMEA is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies, and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future.

Our Financial & Professional Services Team

The Financial & Professional Services team at Burson EMEA are a group of sector specialists who can turn their hands to everything comms has to offer. This ambitious group of 17 consultants lead some of our most well-known and biggest accounts.

What We Do

We work on creative consumer campaigns, advocate for new policy, invent original thought leadership, manage influencers, devise content strategies, build press offices, and run paid campaigns. We are collaborative and love nothing more than working with specialists across our business to create integrated campaigns for multinational clients.

Our Approach

We are obsessed with our sector. We have a passion for pensions, a curiosity for consulting, and a penchant for personal finance. You will find us out and about in the City, observing the latest policy ideas, meeting clients, and debating what's next for the global economy.

What We're Looking For

We are looking for a B2B PR and campaigns skillset, but as an integrated team, there will be opportunities across consumer PR, social media, content, and policy. The right candidate will be intellectually curious, comfortable working with numbers, able to thrive in a fast-paced environment, and a keen business media operator. Agency and financial & professional services experience are both highly desirable, as is experience working with multinational brands.

Your Role
  • Represent a mix of consumer and B2B clients across financial & professional services.
  • Take a leading role in fast-paced press offices, managing junior colleagues in media sell-ins and spotting opportunities to contribute to media debate.
  • Write first drafts of opinion pieces, press releases, and commentary on technical FS topics.
  • Manipulate survey and other data to create headlines for thought leadership and campaigns.
  • Contribute to original campaign ideas in collaboration with our diverse team of specialists.
  • Support the whole new business process from initial research to pitching.
  • Manage clients proactively to ensure deadlines are hit and KPIs monitored.
What You'll Bring
  • A strong interest in financial & professional services in the UK and globally.
  • Comfortable manipulating client data, insight, and reports to create pitches & stories for media.
  • Keen media operator with tier one business journalist relationships.
  • Strong writer, capable of clearly articulating complex ideas in areas such as sustainability, leadership, diversity, and finance.
  • Excellent organisational skills, managing complex accounts which span owned, earned, and shared content.
  • A proven track record for contributing to high-impact campaigns and proactive approach to new ideas.
  • A tenacious approach to media relations, both through organising press office teams and drumming up media interest.
  • Strong client handling skills, experience in delivering counsel to clients.
  • A team player, looking to learn from the best of our agency specialist and willing to invest time in developing our junior team.
About Our Office

Burson EMEA employs over 450 people in the UK, and our stunning Southwark offices run over two floors as part of the larger WPP Campus, Rose Court. We have access to a beautiful roof terrace with panoramic views across London and a bar/restaurant area, which is a great spot for client meetings and socialising with the wider agency and other WPP OpCo's.

Our Commitment to Diversity, Equity, and Inclusion

Burson EMEA is committed to diversity, equity, and inclusion. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue, and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.