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Digital Marketing Strategist

2 months ago

Belfast, United Kingdom Titanic Distillers Full time
About the Role

We are seeking a highly skilled and experienced Digital Marketing Manager to join our team at Titanic Distillers. As a key member of our marketing department, you will be responsible for developing and implementing our digital marketing strategy to drive brand growth and engagement across all digital platforms.

Key Responsibilities
  • Digital Strategy Development: Develop and execute a comprehensive digital marketing strategy that aligns with the company's overall business goals.
  • Digital Channel Management: Oversee all digital channels, including social media, the company website, content management, SEO, digital advertising, and budget management.
  • Social Media Management: Manage and grow the company's presence across all relevant social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and others.
  • Content Creation: Create and manage high-quality content across all digital platforms, including blog posts, articles, videos, and other media.
  • SEO and Digital Advertising: Develop and implement SEO strategies to improve organic search rankings and drive traffic to the company's website, and manage and optimize paid search campaigns to maximize ROI.
  • Budget Management: Manage the digital marketing budget, ensuring all initiatives are cost-effective and deliver maximum ROI.
Requirements
  • Bachelor's degree in Marketing, Digital Marketing, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing, preferably within the spirits, beverage, or FMCG industry.
  • Proven experience in developing and executing successful digital marketing strategies.
  • Strong knowledge of SEO, content management, and digital advertising.
  • Proficiency in digital marketing tools and platforms, including Google Analytics, Google Ads, Facebook Ads Manager, and WordPress.
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Strong analytical skills, with the ability to interpret data and make data-driven decisions.
  • Creative thinker with the ability to generate innovative ideas and solutions.
  • Ability to work independently and as part of a team, managing multiple projects simultaneously.
What We Offer
  • Competitive salary and benefits package.
  • Opportunity to work with a passionate and dynamic team.
  • The chance to contribute to the growth of an iconic brand.
  • Opportunities for professional development and career progression.