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Assistant Lead Generation Campaign Manager

2 months ago

London, Greater London, United Kingdom Quest Search and Selection Ltd Full time

**About Quest Search and Selection Ltd**

We are partnering with a fast-growing, B2B online publication to support their ambitious growth plans across their diverse events portfolio. This includes conferences, awards, community events, and roundtables.

**Job Summary**

We are seeking an Assistant Lead Generation Campaign Manager - B2B Events to partner with our sponsorship sales team to design targeted campaigns that align with sales goals. The primary purpose of this role is to support the sponsorship sales team to accelerate new business acquisition and increase customer retention.

**Key Responsibilities**

  • Collaborate with the sponsorship sales team to develop and execute comprehensive inbound and outbound lead generation marketing campaigns.
  • Use data-driven insights to optimize campaign strategies for maximum effectiveness and ROI.
  • Create engaging content for various marketing channels, including webinars, landing pages, and other digital platforms.
  • Support the development of business growth plans across the events portfolio.

**Requirements**

The ideal candidate will have experience in lead generation marketing and a strong understanding of B2B events. They will be able to work collaboratively with the sponsorship sales team to achieve sales goals and support business growth.